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LightningLane Premier Pass: Impact on Regular Guests

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Disney's new Lightning Lane Premier Pass for Walt Disney World  and Disneyland  is Disney's latest way to sell exclusivity. With a daily charge more than the price of a one-day ticket, this is a premium product for a premium price. While Disney's profits will love the new revenue stream, is it going to alienate even more guests? Even though Disney keeps building the narrative that it's expensive and confusing to visit, it's unlikely that standby lines will be noticeably longer because of the new product. Same Offerings, Higher Price Overall, the Premier Pass doesn't represent a new service being allocated to the park. The number of people that can ride each ride is essentially fixed. There are small variations based on breakdowns, guests taking extra time to load, or the number of ride vehicles being used. But the availability of a Lightning Lane Premier Pass does not  make a difference for that capacity. So, regardless of how many people buy the pass, the same

Walt and Lilly: A Love Story

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It was January 1924, and Walt was working on the Alice Comedies. He needed to hire a new “blackener”, also known as an Ink and Paint girl. He asked his employee Kathleen Dollard who recommended her friends younger sister, Lillian Bounds. Lillian remembers Dollard telling her, “I have a job for you, but I’m telling you about it on one condition: don’t vamp the boss.” The deal was, Lilly could apply if she didn’t marry the boss. We all know how well that worked out. The Interview Lilly decided to interview “since the studio was within walking distance from where [she] was living.” Her niece Marjorie Sewell walked her there so she didn’t get lost. When Lillian first met Walt, she remembers him wearing a brown coat, sweater, raincoat and pants. She recalls, “I had no idea of vamping him, I never had such a thought in my mind. He didn’t even have a suit.” She was offered $15 a week, which, according to inflation is about $213.75 a week today. She took it and began working for the Disney

Height Restrictions Translated to Age Ranges

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Height restrictions keep kids safe, but they can be frustrating. If you have ever taken kids to the parks, you know what I mean. Every cast member measures a little differently, so sometimes you make it all the way to the loading zone and then get turned away. Other times your kids are just slightly too short, and you wish they would have worn taller shoes. One of the most difficult things, in my mind, is planning trips and figuring out how long it will be ’till your kids can meet height restrictions. Especially when some can ride and some can’t, the younger ones want to know how much longer ’till they’ll be big enough. I don’t know any parents that have memorized a growth chart and can say, “My child will grow 1 inch in the next 9 months, so we should plan a trip then.” When we plan trips with our kids, we just keep measuring them and telling them to eat a bunch in hopes they’ll be tall enough for more rides. Fortunately, the CDC (Center for Disease Control) has released  data  that s

Monte Cristo Sandwich Recipe

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If you haven’t tried a Monte Cristo at Disneyland you definitely need to try one. They are by far our favorite meal at the park. And since we celebrated a birthday last week I thought I’d try my hand at making one homemade. After some searching I found this official Disney recipe: It only took a few minutes to make the batter. The batter is much thicker than I thought it would be, almost as thick as pudding, but it coated the bread easily and fried well. We used “Texas toast” instead of regular bread so the sandwiches were a little thicker. We don’t have a fryer so we just heated oil in a pan and that worked well. I realized I didn’t have any powdered sugar so I couldn’t put the finishing touch on. They don’t look nearly as pretty as Blue Bayou or Cafe Orleans, but surprisingly they tasted pretty good.

Nostalgia's Role in the Parks

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Disney has carved a strange place in the consumer’s mind. Few other brands command the love and respect of a group of fans the way Disney can. Not many people set goals to see every Six Flags park, collect every variation of Great Value pasta, or to decorate their homes like natural architecture symbols. But Disney fans try to visit each of Disney’s parks, impulse buy pins, plush, figurines, and hundreds of other collectibles, and decorate their homes to match Disney architecture. Simple themes – like the American Frontier, a European Village, or a Tropical Paradise – are instead labelled as Frontierland, Fantasyland, and Adventureland, whether they are actually connected to the Disney places or not. This is partly because of Disney’s skilled marketing teams. But the reason these teams have been so successful can be attributed to nostalgia. Disney thrives on nostalgia. Here are several websites that describe Main Street as nostalgic – one , two , three ,. It’s a common claim, but there

Ward Kimball and the Disneyland Railroad

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It was 1948, and Walt desperately wanted to go to the Chicago Railroad Fair. Knowing Lillian and his daughters wouldn’t want go, Walt invited his friend Ward Kimball. Walt and Ward enjoyed the fair, and when Walt started building Disneyland in 1954, he knew he had to have a train. This wasn’t the first time Walt and Ward talked about trains. Back in 1945, Ward let Walt drive one of his engines at the Grizzly Flats Railroad, Ward’s personal railroad. We can’t say for sure, but it’s very likely that Walt’s Lilly Belle came because he wanted to have a railroad just like Ward’s. Now Ward Kimball is immortalized in the Ward Kimball engine at Disneyland. The Person Ward Kimball was an animator for Walt Disney. Hired in 1934, Ward started on the Silly Symphony cartoons. He went on to help animate many films including Snow White and the Seven Dwarfs, Pinocchio, Dumbo, Fantasia, Alice in Wonderland, and Peter Pan. Ward was one of the studio’s “Nine Old Men”. He was a brilliant animator, known f

5 Fun Facts About Disneyland’s Opening

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It’s been 65 years since the Happiest Place on Earth opened to the world. To celebrate, here are 5 facts you may not know about Disneyland’s opening. If it failed, it would have become movie sets Disneyland was expensive to build, and Walt needed more money for it. Roy Disney was the company’s financial leader and was responsible for finding all the funding they needed.. To convince lenders to hand over more cash, Roy told them that the project was low risk. His story was that even if the park proved unpopular, the park could close to the public and turn into movie sets. Frontierland could be used for westerns, Adventureland for adventures, and Main Street for turn-of-the-century stories. I’m not sure what they could have used the Fantasyland circus tents for, though. July 17th was supposed to be a smaller party Disney sent invitations to a selected number of people for the grand opening festivities. The park was meant to open to the public on the next day, July 18th. However, some ind